Six Apart Blog

Dollarshort

Our co-founder and President Mena Trott has been sharing her stories on her personal blog Dollarshort since 2001.

Six Apart News & Events

May 14, 2008

Hey Bloggers: Get Out! (With TypePad)

by Anil Dash - Comments (3)
Maybe everything interesting in life happens in front of a keyboard. But we don't think so, and we know that's not true for TypePad members, or for bloggers in general. We think you want to get outside and live your life or run your business, while still being able to stay connected to your blog.

That's why TypePad is the only blogging service that does mobile blogging right. So you can say what you have to say, from wherever you are.

We've been working to boost TypePad's cutting-edge mobile blogging features for years. And Six Apart has marked milestones as the best company for mobile blogging for years, like showing off our work at DEMO all the way back in 2004. And we've stayed on the cutting edge -- our Vox service is built in to every single Nokia N95, one of the hottest phones available worldwide.

typepad-blackberry.pngThe tradition continues today, as we follow up TypePad being the first blogging service to support the iPhone (and, as Apple noted, there's a dedicated iPhone client on the way) by launching another first: TypePad for the Blackberry Curve and Blackberry Pearl.

The new Blackberry client is a free upgrade for every TypePad member, just like the Windows Mobile and Palm and Nokia Symbian clients before it. And as a Blackberry user myself, it's been really satisfying to see how brilliantly TypePad is integrated into the device; I just take a photo like I always have, for example, and I'm seamlessly prompted afterwards if I want to send the picture to my TypePad site. Adding text is just as easy.

It's no surprise that a Blackberry client would be a good fit for TypePad members, though. Even as they're increasingly popular in personal life, Blackberry devices have always been associated with professionals who really need to get their email on the go. And TypePad's always been the blogging service that focuses on professional needs, whether that's mobile blogging, having total control over your site with no unwanted advertising on your blog, or just having a dedicated support team to back you up when you need help.

Of course, you might just be warming up to the idea of mobile blogging. In that case, the TypePad community is here to help: James Kendrick and Kevin Tofel of jkOnTheRun are using their TypePad-powered blog to run an awesome contest. You can win a Blackberry handheld, and two years of service to TypePad.

So, don't wait -- get your TypePad account, get your Blackberry, get the new client and then get out there and start blogging!
May 5, 2008

It's Computer Mania!

by Natalie Podrazik - Comments (1)
Did you know that in 2006, only 10.5% of Computer Science AB test takers were girls? Sounds hard to believe, now two years later, when one of the serious contenders for the US Presidency is a woman, the majority of bloggers are women, and we're a company whose co-founder and President is female. (Yeah!)

Since 2003, the Center for Women and IT has been throwing a half-day IT-love fest at UMBC to keep the minds of middle school girls open to careers in technology, and, unabashedly, the event's name is Computer Mania Day. This past weekend, CMD '08 invited over 800 Baltimore-area middle school girls to personally interview a virtual-anime-puppet, work with PhD students to learn about haptics, and create their own hot air balloons, among tons of other real-life workshops presented by women in the industry. Meanwhile, the girls' parents participated in their own informative sessions about the status of women in IT led by industry leaders and Maryland Public School officials.

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I was lucky enough to lead my own Computer Mania Day workshop for the kids, sharing some some of my blogging knowledge, technical expertise, and professional and personal experiences in IT. And we made our own: over 50 girls signed up for their very own Vox accounts! The girls loved customizing their own blogs, and were especially surprised at how easy Vox was to use and navigate. (A few of the girls mentioned it being a lot easier than MySpace.) And they totally loved the Six Apart/Vox schwag, including cute mini-buttons, phone charms, and some very desirable Pink Vox baby tees.

Events like these remind me that we should constantly work to enrich the core of the IT industry: its people. I had no problem gushing to the girls about the entertaining, challenging, and important job I've had with Apperceptive and now Six Apart, and I (not so) secretly hope that these girls grow up to bloggers and join the Six Apart staff! That being said, if you know of a young woman or man looking to start a career in technology, Six Apart is hiring everything from developers to designers to business development and account managers.

You can check out computermaniaday.vox.com for the links to the blogs made and a liveblog entry chronicling the day. More information about Computer Mania Day can be found on the UMBC site, as well as the CMD homepage itself.
April 30, 2008

Hell no, personal sites aren't dead!

by Anil Dash - Comments (4)
A few days ago, venerable web designer (and standards advocate) Jeffrey Zeldman posted "The vanishing personal site". Jeffrey lamented the fact that a lot of people who, in the past, might have made personal web sites are instead sharing their thoughts, ideas and creations on social networking sites that they don't control. His post inspired an important conversation across the blogosphere and in media like Wired, which asked the question, "Is the all-in-one personal website headed for extinction?"

Our answer is: Hell no. Six Apart is a company founded in the rich tradition of personal sites on the web. Members of our team have been publishing personal sites continuously for a decade or more. We know that blogs have inherited the mantle of the personal website. We believe fundamentally in people controlling their own information online, and think this makes our platforms better for everyone from individuals to businesses.The promise, the greatest potential, of the web from its very beginning was that any of us could share and connect with friends, family, coworkers, colleagues or strangers around the world using websites and tools that we own and control ourselves.

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We love social networking sites. We think they let us do great things. So we've spent years inventing the technology that lets any of us fully participate in social networking sites while still having full control of our information on today's personal sites. And today, we call these ultimate personal sites blogs.

This isn't just about aggregation. This is about smart, two-way connections between blogs as independent personal sites and the entire universe of social networking sites. It's an idea that's been referred to by many names, including "unified social networking", but it's a vision that's shared by any of us who have experienced that signature first moment of realization about a website: "I could make one of these!"

Connecting your blog to everything you do around the web

This isn't just some philosophical discussion -- we've already launched a number of projects to fulfill this vision of new, smarter personal sites that understand the world of social software. And the reality is, your friends are only going to belong to more and more social networks; The most popular networking sites change every year, but the fact that there are increasing numbers of networks doesn't. So here's what we've done to make it all manageable, and to let you use all of these sites while still having your data and your activity live on your own personal site.

  • Action Streams: This system, first available as a completely free and open source Movable Type plugin, lets you aggregate your activity from over 50 social sites across the web. And it's easy to add new services, so when community members wanted to import TripIt journeys or Fire Eagle locations or Amazon wishlists, they just get plugged into the system.
  • Blog It: Blog It is a free Facebook application that posts to your blog or microblogging service, keeping all your networks in sync. And when we say "your blog", we don't just mean our platforms -- Blog It, while powered by TypePad, works with Blogger and WordPress and Twitter and Pownce, in addition to Movable Type and TypePad and Vox. But a picture's worth a thousand words: Check out the Blog It introduction video to see for yourself.
  • Opening the Social Graph: One key aspect of controlling your social networking behavior on your own site is that you have to be able to declare and manage your relationships on your own site. We've worked with the entire community to enable this kind of data sharing while preventing any ugly surprises that can happen when you inadvertently reveal relationship information you didn't intend to share. That's been a consistent theme ever since we were the only partner to provide a completely opt-in implementation of Facebook's "Beacon".
  • Profiles Elsewhere: Every one of our platforms, from Movable Type to TypePad to Vox, has the simple but essential ability to publish links to a list of your profiles on other services. It's easy to take these little bits of connection for granted, but expressing those relationships in a format that web software can understand sets the groundwork for future innovations. And it takes a big step towards your personal site being the place that people go first to find you online, instead of a social networking site you don't control.
  • OpenID: We invented OpenID at Six Apart with the fundamental concept is that your web address is part of your identity, just like an email address. It's a point that's obvious to any of us who use our personal web sites on our business cards (or Moo cards!) to tell people who we are, but OpenID takes that concept and bakes it into the technological underpinnings of the web. And every one of our platforms has OpenID built-in, with more and better support to come in the future.
  • OAuth: This is sort of the software-focused counterpart to OpenID, based on the idea that smart services should automatically integrate into your blogging platform. Vox has done this since it was created -- you can insert Flickr photos or YouTube videos as easily as if they were built directly into Vox itself. And all of this is done with the idea that you shouldn't have to share your password just to share your ideas.
Of course, there's a lot more to come. All of these technologies are available today and are generally free and open source. Most importantly, all of this work speaks to our belief that our innovations should support independent personal web sites, and should honor the tradition of creative individuals being able to fully participate in the web while still retaining complete control and ownership over their ideas and information.

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But there's a lot more to do: New networks are popping up every day, and we need to invent ways for us to have even more control over the neverending competition for our attention. There are a whole set of new challenges that we couldn't have imagined in the days when personal sites seemed like the simple and obvious way to have a presence online. The chanegs since then, though, highlight an important new opportunity: Personal websites aren't vanishing, they're evolving. We simply won't let something so important and essential to the web disappear.
April 28, 2008

In The Great Cities of the World...

by Anil Dash - Comments (6)
There are many incredible cities around the world that are known for leadership in culture, finance, the arts, or technology. But any list of the world's great cities would certainly include Tokyo, Paris, New York and San Francisco. That's why we're so proud to have a Six Apart presence in all of these cities, and in so many places in between.

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What's been amazing to see is that, despite the differences in language, culture, and community in each city, our team has kept some common traits that seem to be universal. There are some serious geeks in every office, hacking on the latest technology, and they work alongside amazingly talented business people, passionate designers, and of course dedicated bloggers. Every office also seems to feature a few multi-lingual superstars who speak two or three or four of the languages that we do business in.

Surprisingly, Six Apart people worldwide aren't just smart, they're also often smart-asses, too, with a sarcastic but still playful and fun sense of humor in all of our offices. Whether it's loving good food or playing Nintendo games or trading cycling tips or sharing music recommendations or just keeping tabs on the latest in the blogosphere, the connections between each of our offices go well beyond the usual stuff like technology or business planning, and into some really great human connections about what we find in common regardless of culture. (It probably helps that we have a ton of blogs inside the company and on the public web that keep us in touch.)

As you'd expect, each of our offices has its own web presence, too. They each reflect the personality and focus of our various teams, with a unique local flavor.

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You don't have to take our word for  it -- you can see for yourself on our various sites:
And of course, our Six Apart blog that's the voice of our world headquarters has recently been completely redesigned, too. We'd be remiss if we didn't mention that we're hiring, but perhaps the greatest thing about having a worldwide presence for Six Apart is that it's made our products better, made our business stronger, and most importantly made our company an even more exciting and inspiring place to work for those of us who get to collaborate with our coworkers all around the world.
April 21, 2008

At Your Service: The Next Evolution of Six Apart

by Anil Dash - Comments (7)
Five years ago this week, we announced one of the biggest milestones in our company history, including the creation of TypePad and our transformation from two bloggers with a powerful platform to a company dedicated to bringing the power of blogging to the world. Back then, we built our business by offering simple services like installation of blogging software, or by providing access to the Recently Updated list (which still lives on the Movable Type homepage) to help promote your content. And all of this was enhanced by being the first company to really dedicate itself to provide world-class support for blogging software. In short, we complemented our core technologies with services aimed at helping you launch a blog, ensuring the success of your blog and backing it with professional support once it was launched.

Today, we make a return to those roots, but in a way that's evolved just as much as blogging has in the past five years. Thanks in no small part to our amazing community of users, blogs have become the core of social communications online, powering rich communities and enabling publishers to connect with audiences in new ways. So today, we're connecting with our blogging community in two new ways with the launch of Six Apart Services and Six Apart Media.

Six Apart Services: Building the Best Blogs

Six Apart Services offers design, development, implementation and integration services to build blog-powered communities for publishers, companies, and major bloggers. Our services team is dedicated to bringing all the power of social communication to every blogging community, using Six Apart platforms in connection with all of today's leading web technologies. The best part is, we're not starting from scratch with our services effort, we're starting with the best.

Six Apart Office LocationsThe core of the Six Apart Services team comes to us from Apperceptive, the renowned New York City experts who've helped build amazing blog-powered communities for sites including The Washington Post, The Huffington Post, BoingBoing, Major League Baseball, iVillage, Gothamist, Serious Eats and many more. You can see just some of their clients listed on their site. Just as exciting, the Apperceptive acquisition marks the opening of our New York location, which adds the latest to the list of great cities of the world which have Six Apart offices, including San Francisco, Paris and Tokyo. (Did we mention we're hiring?)

The Six Apart Services team includes some of the most talented blogging developers and consultants, not just in the Movable Type or TypePad communities, but in the world. And they'll be working closely with the Professional Network community where they got their start, to help grow the entire market for blog consulting and implementation services.

Six Apart Media: Making Your Blog a Success

To complement the blog-building power of Six Apart Services, we've also created a new group dedicated to ensuring your success as a blogger: Six Apart Media. As a company founded by bloggers, for bloggers, we know better than anyone else that there are as many definitions of "success" as there are blogs. So we've come up with a powerful suite of services to help your site kick butt.

There's a new premium advertising program that offers more control over the advertising on your blog, and our goal is to help you produce more revenue than the simple ubiquitous text ads that you might otherwise be using. Plus, you don't have to use Six Apart blogging tools to profit from our advertising program. But you may have to be patient -- we're rolling the program out gradually to make sure we take good care of our bloggers and advertisers as we get started.

Design to InspireThat brings up an important point about our advertising program: We have a unique understanding of how blogging works, and that makes us a better partner for advertisers, too. You can read exactly why we're better for advertisers, but the bottom line is that we've got years of expertise as leaders in the blogging industry, and that lets us combine blogs with social media, social networking and advertising in a way that only native bloggers can.

Of course, success isn't just about money. For many bloggers, the goal is traffic or influence or simply a connection to a community. So we're creating a suite of VIP services aimed at helping you achieve your goals, using our tools and expertise. Combined with our new offerings as part of Six Apart Services, it's a dramatic expansion of the professional support offering that's always distinguished Six Apart products.

A Return To Our Roots

As we mentioned, this is in some way a return to our roots: We're going far beyond just having the best blogging platforms around, and are determined to meet our obligation to serve every blogger. Our community deserves nothing less for having helped make us the most successful company in blogging worldwide.

But this is also about showing that, even five years after we dedicated ourselves to the idea of building a company that makes great blogging tools, we're more passionate than ever about the power of blogging. You can see it in innovative technology efforts like Action Streams, unique features like our mobile and iPhone applications, or exciting new open applications like Blog It. It's there in the firm commitments we've made to making 2008 TypePad's best year ever, and investing in making Movable Type even more open, powerful and easy. You can even find it in our renewed embrace of great design and that little bit of competitive fire that fuels our work.

We want to honor the incredible, inspirational efforts of bloggers who've motivated us over the years by once again reinventing part of Six Apart in a way that stays true to our roots as bloggers. So today, we're adding new services that we know will enable even more people and organizations tap into the power of blogging. Now we hope you'll let us know how we can be of service.

April 15, 2008

Bringing Blogging To Your Social Networks

by David Recordon - Comments (1)

First, we brought all your social networks to your blog with Action Streams. Today, we start to complete the circle.

Ever stopped to think about how many places on the web you post about your life? For many of us, we're posting on multiple blogs, as well as Facebook, Twitter and Pownce. That's a lot of time spent just to make sure all of our friends and family across the web are caught up on our lives. And while it's incredibly important to stay connected to everyone, at Six Apart, we don't think it should have to be quite so complicated to do so. That is why tonight we've taken another step in our ongoing effort to create better tools for bloggers, no matter what publishing platforms you use. We want to make blogging better for everyone.

We are excited to launch the first cross-platform blogging application for Facebook -- Blog It Powered by TypePad. We think Blog It brings some of the best social aspects of Facebook to blogging, making it easy to blog from within Facebook and tell people you know all around the web that you're doing so. It doesn't matter if you blog using our products or not; we support bloggers on Blogger, LiveJournal, Movable Type, Pownce, Tumblr, TypePad, Twitter, Vox, WordPress.com and WordPress.org!

Plus, after you've posted using Blog It, you can choose to automatically share your post via Twitter and Pownce, in addition to the Facebook Newsfeed. While a lot of other Facebook applications rely solely on the Newsfeed to share your activity, we think that Blog It is unique in that it helps you tell everyone you know across the web about what you're creating, not just your Facebook friends. Bloggers, such as our own Alex Deve, have seen a significant increase in traffic when they tell their friends on Twitter about their new posts.

Ready to try it out? Just add the Blog It application on Facebook and take a minute to setup your blogs. From there you can create new blog posts and share them with your friends on Facebook, Twitter, and Pownce all just by checking a few extra boxes. Or if you're not convinced yet then sit back, break out the pop corn and watch this short movie...

You can learn more about Blog It at http://www.typepad.com/features/blogit.html or read the press release we'll be putting out in the morning.

March 17, 2008

Designing to Inspire

by Anil Dash - Comments (0)

From our recent launch of the Design Assistant for Movable Type and TypePad to the announcement of tons of new themes for TypePad users, we’ve been extremely focused on design for bloggers this year. Today, we’re thrilled to present the next step in our effort to improve the state of design in the blogosphere: What do you have to say? contest.

Design to Inspire

We’re calling out to the design community online to create new banners and themes for use on TypePad, Vox and LiveJournal blogs, and enter in the running for HP gift certificates of up to $1000 in value.

At Six Apart, our platforms power every kind of blog, from individuals blogging for friends and family to small businesses or enthusiasts writing about their areas of expertise to some of the biggest media companies in the world. And one thing we think every kind of blogger deserves is the best design on the web. So we’re excited to have HP as a contest sponsor as the next step to encouraging the creation of beautiful new designs for your blog

You can start submitting your design entries in the contest today, with a final deadline of April 4. After that, we’ll move to the voting and judging phases of the competition with a goal of determining a final winner on April 22.

So get started — show the world your design chops, and get in the running for some amazing prizes from HP.

March 12, 2008

Yahoo! Fire Eagle for Movable Type

by Ben Trott - Comments (51)

I've been interested in geo-location stuff for a long time now. Even back in 2003, when we launched TypePad, we built in support for parsing photo EXIF data to look for latitude and longitude embedded by a camera or mobile phone. Of course, at the time, only a couple of phone models in Japan, as well as (apparently) high-end digital cameras, could record GPS data on photos taken by the device.

A couple of years later, I bought a GPS device, connected it over Bluetooth to my mobile phone, and wrote some server software to track my location; I also wrote Python client software for my phone (hooray for Python for s60!) to take a photo, collect my current location, and send the whole mess up to my TypePad moblog.

There were a number of problems with every setup I've ever tried, though, ranging from the setup being too clunky (I quickly tired of carrying around a GPS device) to not wanting to share my location in detail with the entire world. Most importantly, though, was that there just wasn't much I could do with the data, once I had it: I could map it, but it wasn't hooked in to my online identity in any useful way.

So I was really excited last week to see the launch of Yahoo!'s Fire Eagle service, which is simple, privacy-aware, and most importantly, is now hooked in to Movable Type, using the new Fire Eagle plugin for MT. This makes my MT profile location-aware: I can add a map of my current location; changes to my location are added to my Action Stream; and other MT plugins can build off of the location to provide additional location-sensitive features. You can see it in action -- combined with the Action Stream plugin -- on David's site.

Another interesting aspect of the Fire Eagle API is that it uses the new OAuth standard for all API requests. We've written about OAuth in the past and are really excited to see Yahoo! supporting it. To help do our part in the adoption of this open standard, we'll be shipping the Perl OAuth library with the next release of Movable Type so that no plugin developer needs to worry if they'll be able to develop atop OAuth with MT.

If you need a Fire Eagle invite, leave a comment and we'll email you one.

March 3, 2008

"This is something many didn't even dream of."

by Anil Dash - Comments (3)

As we have been saying for some time, we take design incredibly seriously at Six Apart. In that post, we were talking about empowering bloggers to have complete control over their blog designs. Today we take that next step in educating bloggers about design by combining the most powerful set of design tools available with the largest set of blog themes on any hosted blogging platform and making them all available as a free upgrade to all of our TypePad members. And you don’t even have to be a TypePad member to get a look at some of the amazing new design capabilities.

TypePad Design Assistant

The new themes on the TypePad service follow up on a commitment made by all of us at Six Apart from our CEO down, to making 2008 TypePad’s best year ever. That commitment was met with an immediate response from hundreds of you in the community, and you echoed back a clear desire for more and better designs for your TypePad blog. In just the next few weeks:

Which brings us to today. TypePad has over 100 themes, dozens more than any other service. And the Design Assistant introduced by our Movable Type team has now been launched for TypePad, and you can use it right now — even if you aren’t a TypePad subscriber yet. Dig into it, and get a feel for the flexibility, the breadth, and the customizability that TypePad is all about. The initial launch of the Design Assistant inspired the quote that titles this post: “This is something many didn’t even dream of.” Isn’t that the kind of response great design is supposed to inspire?

Put simply, we want to make it dead simple to make a beautiful blog that is as personalized as the ideas that you publish.

And of course, we couldn’t focus on design without throwing in a little bit of eye candy, too. Ever since we started previewing our new design overview page, people have been tickled by the Cover Flow-style carousel of themes that you can scroll through. It might even help inspire you to pick a new theme for your own blog.

February 29, 2008

Movable Type, TypePad and Vox nominated for Webware 100 Awards

by Ginger Tulley - Comments (1)

webware100-08-finallogo-tall.jpgMovable Type, TypePad, and Vox have all been selected as finalists in the 2008 Webware 100 Awards! In case you're not familiar with it, Webware 100 is CNET's yearly awards program where users nominate and then vote for their favorite Web 2.0 applications and sites.

Our three platforms are nominated in the "Publishing and Photography" category. Whether you’re a blogger or a reader, we really hope you’ll take the time to VOTE and let the world know how much you love Six Apart’s blogging solutions.

You can vote three times in each category, so be sure to give your three votes to Movable Type, TypePad and Vox. (Everyone here at Six Apart will be forever grateful!)

Voting is open until March 31, 2008, and the winners will be announced on April 21, 2008.