How Blogging Can Benefit Your Media Business

Leading media companies worldwide are using our blogging tools. Here's why:

• Low Cost Web Authoring
  You can publish a blog without an expensive content management solution, a web or IT development team, or training.
• Quick and Easy Set-Up and Updating
  Save time and keep your content fresh with our easy set-up and intuitive user interface.
• Remote Publishing
  Let your writers post stories to your website on the road, from their portable computers, or from their mobile devices.
• Improved Internal Communication
  Sophisticated permission and authoring tools let you improve your internal knowledge, content, and project management flow.
• Extend Your Reach through Search Engine Optimization and RSS
  Blogs rise quickly to the top of search engine rankings and drive more traffic to your web site. Reader who use RSS can be notified of the newest stories.

Which Solution Is Right for You?

Six Apart offers two distinct families of blogging solutions, each with powerful features. You simply decide whether or not you want a hosted or installed solution for your business. Hosted software offers quick start-up, minimal or no IT expenses, and seamless upgrades. An installed solution is perfect for small to medium-sized businesses, or department- or enterprise-wide deployments, if you need advanced configurations.

Hosted, easy and fast, TypePad Business Class lets you get blogging immediately. TypePad Business Class is the leading choice of media companies and marketing departments.

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Our installed solution is perfect for individual companies and IT departments looking for enterprise-wide integration. This is the solution for businesses looking to do advanced configurations.

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