Connecting your blog to everything you do around the web
- Action Streams: This system, first available as a completely free and open source Movable Type plugin, lets you aggregate your activity from over 50 social sites across the web. And it's easy to add new services, so when community members wanted to import TripIt journeys or Fire Eagle locations or Amazon wishlists, they just get plugged into the system.
- Blog It: Blog It is a free Facebook application that posts to your blog or microblogging service, keeping all your networks in sync. And when we say "your blog", we don't just mean our platforms -- Blog It, while powered by TypePad, works with Blogger and WordPress and Twitter and Pownce, in addition to Movable Type and TypePad and Vox. But a picture's worth a thousand words: Check out the Blog It introduction video to see for yourself.
- Opening the Social Graph: One key aspect of controlling your social networking behavior on your own site is that you have to be able to declare and manage your relationships on your own site. We've worked with the entire community to enable this kind of data sharing while preventing any ugly surprises that can happen when you inadvertently reveal relationship information you didn't intend to share. That's been a consistent theme ever since we were the only partner to provide a completely opt-in implementation of Facebook's "Beacon".
- Profiles Elsewhere: Every one of our platforms, from Movable Type to TypePad to Vox, has the simple but essential ability to publish links to a list of your profiles on other services. It's easy to take these little bits of connection for granted, but expressing those relationships in a format that web software can understand sets the groundwork for future innovations. And it takes a big step towards your personal site being the place that people go first to find you online, instead of a social networking site you don't control.
- OpenID: We invented OpenID at Six Apart with the fundamental concept is that your web address is part of your identity, just like an email address. It's a point that's obvious to any of us who use our personal web sites on our business cards (or Moo cards!) to tell people who we are, but OpenID takes that concept and bakes it into the technological underpinnings of the web. And every one of our platforms has OpenID built-in, with more and better support to come in the future.
- OAuth: This is sort of the software-focused counterpart to OpenID, based on the idea that smart services should automatically integrate into your blogging platform. Vox has done this since it was created -- you can insert Flickr photos or YouTube videos as easily as if they were built directly into Vox itself. And all of this is done with the idea that you shouldn't have to share your password just to share your ideas.
- Six Apart Europe Information Center, from our team based in Paris
- Six Apart Japan, from Tokyo
- Apperceptive Blog, from the team that's become our new New York office
Six Apart Services: Building the Best Blogs
Six Apart Media: Making Your Blog a Success
First, we brought all your social networks to your blog with Action Streams. Today, we start to complete the circle.
Ever stopped to think about how many places on the web you post about your life? For many of us, we're posting on multiple blogs, as well as Facebook, Twitter and Pownce. That's a lot of time spent just to make sure all of our friends and family across the web are caught up on our lives. And while it's incredibly important to stay connected to everyone, at Six Apart, we don't think it should have to be quite so complicated to do so. That is why tonight we've taken another step in our ongoing effort to create better tools for bloggers, no matter what publishing platforms you use. We want to make blogging better for everyone.
We are excited to launch the first cross-platform blogging application for Facebook -- Blog It Powered by TypePad. We think Blog It brings some of the best social aspects of Facebook to blogging, making it easy to blog from within Facebook and tell people you know all around the web that you're doing so. It doesn't matter if you blog using our products or not; we support bloggers on Blogger, LiveJournal, Movable Type, Pownce, Tumblr, TypePad, Twitter, Vox, WordPress.com and WordPress.org!
Plus, after you've posted using Blog It, you can choose to automatically share your post via Twitter and Pownce, in addition to the Facebook Newsfeed. While a lot of other Facebook applications rely solely on the Newsfeed to share your activity, we think that Blog It is unique in that it helps you tell everyone you know across the web about what you're creating, not just your Facebook friends. Bloggers, such as our own Alex Deve, have seen a significant increase in traffic when they tell their friends on Twitter about their new posts.
Ready to try it out? Just add the Blog It application on Facebook and take a minute to setup your blogs. From there you can create new blog posts and share them with your friends on Facebook, Twitter, and Pownce all just by checking a few extra boxes. Or if you're not convinced yet then sit back, break out the pop corn and watch this short movie...
The Major League Baseball season has begun and everyone at Apperceptive HQ has a smile on their face. Sure, a new beginning yields boundless optimism from our baseball fans, but it's the launch of MLBlogs that's making us happy.
For the last few seasons, fans have had the chance to create blogs branded with their favorite team's logo and colors, but the system was ready for an upgrade. Apperceptive couldn't pass up the opportunity to help. We moved the bloggers from Typepad to a brand new install of MT4 that is hosting hundreds of active blogs, created four new template sets for each of the 30 teams, built a slew of new plugins to allow instant access to existing MLB.com users (among other features) and paved the way for new features in the coming seasons. Best of all, it's free to anyone with an MLB.com account. Congrats to the MLBlogs team on a fabulous new community.