January 5, 2005
MWW Group's Blog 360
MWW Group, one of the largest public relations firms in the world, has just announced a service called Blog 360. According to their press release:
Blog 360 will work with clients to develop proprietary blogging strategies, from creation and marketing to sponsorships and advertising, geared to increasing relevance among target audiences. Blogging provides a unique and highly effective platform to connect with key constituents and audiences who are more difficult to reach via traditional marketing and public relations.
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