January 28, 2005
Google AdWords API
Google's just announced their AdWords API beta, letting you access the reporting system for your ad campaigns using a SOAP interface.
There's some terrific potential for adjusting content and campaigns to be even more responsive to results, as well as outputting reporting functions into a weblog format using publishing APIs like Atom and Metaweblog. We'll be on the look out for creative uses of Google's new service.
Comments