Six Apart News & Events

What's in a Name?

In my inaugural post, I hinted that I wasn't incredibly crazy about the name, "Mena's Corner" for this weblog. When I first began working on this weblog, I had given it the title "Six Apart: Inward and Onward". While that may be a bit more company-centric, I was unhappy by how this title seemed too driven by a marketing message. In our weekly staff meeting, I mentioned this weblog and various names were suggested. When "Mena's Corner" was brought up (I think by Ben), I said it was one step above "The Mena Times," the name I gave the desktop newsletter I published when I was nine.

But, the fact is that "Mena's Corner" is a good name for this weblog because it's not a great name. It's a name that wasn't agonized over or overly-analyzed. Instead of waiting weeks to find that perfect name, we decided to launch the weblog and just get it out there. It's sort of the mindset we want for this weblog. Instead of self-censoring and driving ourselves crazy over-analyzing what we think we can and can't say, we want to simply get our thoughts out and onto this space.

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